and AI is the trend of the moment in several sectors, AI growth found a segment to call yours. With its AI co-pilot solution to support pharmacy attendants, the company has grown its customer base nearly twenty-fold in the last year, growth that has caught the attention of funds. In fact, the startup has just raised a new seed round, worth R$22 million.
The deal, which evaluates the Growth at R$ 138 million, was led by DGF Investimentoswith the participation of Norte Ventures e IC Ventures as new entrants to the captable. THE Latitude e Airborne Ventureswho had already invested in the company in a pre-seed round (of an undisclosed amount) in 2024, followed up.
With the capital injection, the company’s plan Growth is, in addition to improving its AI platform, further accelerating the pace of adoption of its solution, which is currently present in around 17,500 pharmacies. Of this total, 2,200 stores already actively operate the platform, while the others are in the technical activation and rollout phase.
In conversation with the Startupsfounding partner Felipe Trevisan highlighted that this initial growth occurred mainly in adoption among small and medium-sized pharmacies, interested in new technologies and with faster adoption and implementation cycles. According to the executive, this validation helped open doors for the search for larger contracts.
“Today we are already in advanced conversations with large national pharmaceutical retail chains, and we want to close the first large contract within 30 to 60 days”, reveals Felipe.
With the growth sprint, the company’s plan Growth is to close the year with around 2 thousand pharmacies being added to the customer base monthly – currently there are around 500 every month. By the end of 2027, the objective is to reach close to 30 thousand establishments actively using the platform. “It’s an ambitious goal, but a doable one”, ponders the executive, aware of the fact that this estimate corresponds to 30% of pharmaceutical retail in the country.
Continues after advertising
A copilot for the clerks
The system of Growth acts as an AI co-pilot for the pharmacy team, supporting decision-making at the counter in real time and strengthening pharmaceutical care. To achieve this, the platform’s AI was fed with technical data, leaflets and other relevant information about more than 1.6 million products sold in pharmacies across the country.
As partner Pedro Magela explains, the startup’s product integrates with pharmacy management systems, fitting as a layer of intelligence embedded in the service flow, improving the quality of service and increasing consumer satisfaction.
“We interviewed more than 100 pharmacy assistants and found that they are unable to answer more than two questions about most products. This happens because most of them are not pharmacists. In fact, it is difficult even for pharmacists to know everything about all products. It is humanly impossible to know everything and respond immediately, and our solution provides this support when informing the consumer”, he points out.
Continues after advertising
Felipe adds: “For example, there is an anti-wrinkle treatment that is acidic, and the person cannot go out in the sun after applying it. These are things that are important to say to ensure the best use of the product. So, this good service ends up generating a positive impact for the pharmacy.”
Series A and internationalization
A AI growth is the product of several second-time founders. Felipe was the founder of Vuxxlogtech purchased by Box Deliverywhich was later acquired by Rap. Co-founder Luiz Andrade was co-founder of TevecAI startup for retail purchased in 2022 by Infracommerce. Two other founders, miners Pedro Magela and Ressley Gabriel, created the SnackInan autonomous markets startup that had part of its operation acquired by Shopper. Rérica Lins, an executive with experience in pharmaceutical retail, completes the list of partners.
According to Felipe, this track record helped the company open doors and validate its solution with customers and investors. In fact, with the growth roadmap expected for the coming months, Growth has plans to do its series A later this year.
Continues after advertising
“There is room to expand much more, and quickly, as we are seeing a very large adoption with pharmacy owners. For every 10 conversations with owners, nine close with us the first time. Our biggest challenge was less to sell and more to scale our onboarding pace”, says Felipe.
In addition to the stopover plan in Brazilian territory, the Growth It also has its eyes focused on opportunities in the Latin American market – a universe of almost 300 thousand pharmacies, more than triple the number in Brazil. However, according to Felipe, the time is to take one step at a time.
“Our goal is to first reach as many pharmacies as possible in Brazil in the next 12 to 18 months, and perhaps at the end of next year to carry out a first pilot in Mexico”, he concludes.
Continues after advertising
Content produced by .
