Players were challenged to kick a football through the golden arches, as if it were a goalpost
McDonald’s released this Friday (June 5, 2026) an advertising campaign with the Brazilian and Spanish player for . In the recording, the two do scrambles and kick the ball towards the brand’s logo, which acts as a goalpost. The network of fast food is an official sponsor of the World Cup.
Access the video posted by Poder360 no X (ex-Twitter):
📹 McDonald’s promotes action for the World Cup with Ronaldinho and Yamal
⚽️Fast food chain is an official sponsor of the 2026 World Cup; athletes were challenged to throw a football through the arches of the logo installed in a store
👇Watch the video:
— Poder360 (@Poder360)
On his page on “It’s like that with me, it’s first class”, said the player, who wished Yamal luck in the competition.
Lamine plays for Barcelona and is the most expensive player today. The athlete is valued at more than €200 million, depending on the consultancy. The value of the campaign with McDonald’s was not disclosed.
The action is part of a global initiative that also brings together former players and the left winger of Los Angeles FC, . The aim is to show them consuming the products or interacting with the brand. Each person received a personalized, collectible cup, sold with the snacks.
The chain also offers themed snacks from 8 countries, with a menu inspired by the cuisine of each country. The company structured the campaign to connect with fan engagement before the tournament began. The idea is to promote a “warm-up” for the World Cup.
