Netflix bets on interactive horror with Unhinged: Understand the story and how it will work

A Netflix just revealed Unhingeda horror experience completely different from anything the platform has ever released. Mixing film, series and video game, the production promises to place the audience at the center of the story, transforming the cell phone into a fundamental part of the narrative. The premiere is scheduled for June 30, 2026.

What is Unhinged about?

The plot follows Ava, a young woman who becomes trapped in her building during a devastating storm. As if the situation wasn’t scary enough, a mysterious killer is on the loose, turning every hallway and apartment into a possible trap. While trying to survive, Ava also needs to discover who the criminal is and find a way to escape alive.

The voice cast features names known to the public, including Zoƫ Kravitz, Sadie Sink and Troy Baker.

How will it work?

Unhinged’s biggest difference is the way the audience participates in the experience.. Instead of using a traditional controller, the player will use their own smartphonewhich becomes the protagonist’s cell phone within the story. The public will connect their cell phone and TV via QR Code and through it it will be possible to:

  • Receive calls from characters;
  • Use a flashlight to explore dark environments;
  • Make quick choices that influence the course of the plot;
  • Decide which paths Ava must follow to survive.

Netflix describes the experience as something between a horror film and a narrative game. It is not necessary to have experience with video games, as the proposal is simple and accessible to any subscriber.

A short and intense experience

Unlike traditional games, Unhinged will last less than an hour, approximately the length of an episode of a series. The idea is to offer a quick but extremely tense experience, which can be enjoyed alone or even with friends watching and helping with decisions.

Developed by Night School Studio, responsible for the Oxenfree franchise, Unhinged represents another step by Netflix in its strategy of creating increasingly interactive content. The project is expected to attract both horror fans and viewers who don’t normally play video games.

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