Second edition of the survey ‘Brazilians and payment habits’ interviewed 1,500 people and 600 establishments about the method
A survey carried out by (BC) indicated that a significant portion of the Brazilian population trusts the payment system . According to data released this Friday (29), 58.9% of respondents and 70.3% of merchants consider the payment method to be safe or very safe. The research, which is part of the 2nd edition of the study “Brazilians and the habits of using payment methods”, was conducted between October and November 2023, involving 1,500 people and 600 establishments.
The perception of Pix’s security is nuanced. While 23% of the population and 19.2% of traders see it as a neutral option, 18% of respondents and 10.5% of traders believe that the system is insecure or very insecure.
Regarding the acceptance of Pix, the results are quite positive. A total of 87.4% of the population stated that the method is almost always accepted or very accepted in transactions, 6% neither slightly accepted nor very accepted and 6.2% said that Pix is little accepted or practically never accepted. Among merchants, 58.1% reported that Pix is completely or highly requested by customers, and 23.6% responded that Pix is neither little demanded nor very popular.
*Report produced with the help of AI
Posted by Victor Oliveira
