CBF and Nike renewed the partnership that began in 1996 until 2038, the entity announced on Friday (6).
The confederation highlighted that this is the “largest contract in the history of football”.
The values of the agreement were not officially disclosed, but sources informed the Reuters that the CBF will receive “tens of millions of dollars per year” until the end of the commitment in 2038.
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According to the website gethe American giant will pay US$100 million (around R$608 million) per year to CBF, in addition to royalties and other variable amounts.
One of the novelties of the contract is that, for the first time, the CBF will be able to receive royalties from the sale of the Brazilian football team’s shirts.
The entity will also be allowed to open stores selling national team products around the world and will have the right to license products.
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“The amounts are huge, a truckload of money. Things worth millions, and could be even more”, said a source, on condition of anonymity.
The president of the CBF, Ednaldo Rodrigues, celebrated the agreement with the sports equipment manufacturer. “It is one of the most lasting and successful football partnerships in the world”, said the director.
“The extension of our partnership with CBF proudly marks the beginning of our fourth decade of collaboration and reaffirms our long-standing commitment to Brazilian football,” said Doug Bowles, vice president and general director of Nike for Latin America.
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Striker Vinícius Júnior, from the Brazilian national team, also commented on the agreement. “Nike has been an integral part of my journey as a football player. I am excited to see the positive impact that this partnership will have on young Brazilian players and on the sport as a whole”, he stated.
(Com Reuters)
