Club signed sponsorship contracts with the companies Havan, Loovi Seguros and Live Luck
Santos announced, on Wednesday (05.Fev.2025), sponsorship agreements with Havan and Loovi Seguros. The will have its brand displayed on the front of the club shirt. The contract lasts 1 year, and the amounts were not disclosed. It will have its mark in the numbers of the shirts of the men’s and women’s teams, in addition to the grassroots categories, in a contract valid for 2 years. The deal includes benefits for club members, as well as promotional actions and joint initiatives.
Santos also signed a 1 year contract with the capitalization company Viva Lucky, which will have their mark on the back of the professional team shirt. The president of the club, Marcelo Teixeira, and the CEO of the Viva Lucky Group, Renato Ambrósio, participated in the announcement.
“This partnership will be long and important, at this time of consolidating the club strengthening project and the Santos brand, this union is fundamental. The success will be everyone ”, said Marcelo Teixeira.
“Santos Futebol Clube is one of the greatest assets of world football, and Viva Lucky Capitalization has always been and will always be next to Peixe. Even when they thought we wouldn’t be, we were firm in our commitment to support the club and its fans. We arrived to contribute and bring Santos back to the top, and now we will continue to boost new achievements on and off the pitch. Viva Lucky Capitalization is more than a partnership, it is the celebration of trust in the greatness of the fish and the passion of its fans ”, said Renato Ambrósio, CEO of the Viva Lucky Group.
Viva Lucky already had a deal with Santos, but the capitalization company stamped the team’s shorts and has a Naming Rights contract from Vila Belmiro for a period of 10 years. In addition to Santos, the company has agreements with other Brazilian football clubs, such as Sao Paulo, Corinthians, Vasco, Sport and Bahia.
Currently, Santos has other sponsors, including Blaze, Song Food, Kicaldo, Placo, Zé Delivery and Nissei pharmacies. The new partnerships were visible in the match against Botafogo-SP, for the 7th round of the Paulista Championship, a game that marked Neymar’s rehearsal for the club.