The demand for financing in Brazil closed 2024 with a drop of 7%, according to the Neurotech Credit Demand Index (INDC). However, there was 6% growth in December compared to November last year.
In addition, the INDC showed up 18% in December in the confrontation with the same month of 2023, when the consolidated data fell 13%, according to the advance survey to the Broadcast.
“Despite the still delicate scenario for the credit sector, considering that 2023 had already presented a significant retreat compared to 2022 (-13%), the final stretch of 2024 brings good prospects for the present year,” says Natália Heimann, leader Business Unit Data & Analytics for Credit of Neurotech and responsible for INDC.
The indicator’s retreat in 2024 was pulled by the decrease in the search for retail financing and the financial sector, which presented declines between 3% and 20%, respectively. There was only expansion in the services segment, which grew 30% last year.
Historically, the executive points out, retail is the segment of the greatest impact on INDC for encompassing important categories for the daily lives of Brazilians, such as supermarkets and clothing, which explains the 7% drop in the overall overview, even with other categories showing performance above of the average.
“With the consolidation of the good time for services, which grew every month last year, expected retail recovery can make 2025 a historic year for credit supply,” says Natália Heimann.
Fees
Although to less magnitude than the 13% retraction of INDC in 2023, the retreat occurs in the face of tighter credit conditions after increasing Selic. Basic interest in Brazil jumped to two digits for the first time February 2022, when it went from 9.25% to 10.75%.
Recently, the Monetary Policy Committee (Copom) raised basic interest on the last three meetings, with the rate going to 13.25% per year in January 2025.
“Last year was marked by an economic scenario, in general, still very troubled. Mainly considering the constant growth of interest rates, which has inevitable impact on consumption ”, analyzes the person responsible for the INDC.
