Content creator @florisspop, known as “Rumañol” on Tiktok, recently shared a video that quickly became viral. In the video, the influencer expresses surprise when finding a very familiar product in a supermarket in the market chain in Portugal. The reaction attracted attention among its followers, especially from the Romanian community. The publication added close to 30,000 views and thousands of tastes in just 24 hours.
Romanian sweet reappears on Portuguese shelves
The candy that motivated the reaction is the chocolate salami, sold under the Brand Brand. Although in Portugal it has this name, in Romania it is known as cookie salama. Florisspop was impressed by the similarity between the Portuguese and Romanian versions. It refers to the influencer that “knows the same as what we eat” in Romania.
In the video, the creator launches a direct appeal to the brand: “We want the biscuit salami back!” Its indignation is due to the fact that the product is no longer available at Mercado stores in Spain. The surprise of finding him in Portugal generated a wave of nostalgic comments. Write what many followers have associated the sweet with childhood memories and family traditions.
Ingredients arouse curiosity
According to the packaging, the Portuguese chocolate salami is composed at 29% per cracker made with wheat flour. It also contains sugar, sunflower oil, palm fat, glucose syrup and fructose, dyes, salt and food additives. Despite the name, the content creator clarifies that “this is not chocolate, it is cookie and walnut.”
The combination of the crispy texture of the cookie and the creaminess of the sweet preparation conquers several generations. For many Romanians, the cookie salama It represents a symbol of culinary identity. The discovery in Portugal caused surprise, but also satisfaction.
Homemade recipe remains as an alternative
For those who do not find the candy for sale, the home version is an affordable option. On the Pingo Doce website you can read that the recipe includes butter, sugar, chocolate powder, an egg and Maria cracker. After involving the ingredients, the preparation is shaped with parchment paper and placed in the refrigerator until solidifying. At serving time, it covers with sugar for a more appealing finish.
The process is fast, being possible to customize the recipe to the taste of each one. Some choose to add dry fruits or liqueur beverages. Preparing salami at home is a way of keeping a tradition passed between generations alive. In many homes, it remains a mandatory candy at parties and family meetings.
Business differences between Portugal and Spain
The case revealed a significant difference in the offer of the market between the two countries. In Spain, the product is no longer available, while in Portugal continues to sell in Portugal. The situation raised questions between consumers about the brand selection criteria by the brand. Many ask for the return of the candy to the Spanish market.
Florisspop highlighted this inequality in his video, stating not understanding why Spanish consumers no longer have access to the product. His indignation was shared by several followers, who took the opportunity to reinforce the appeal. The video spread quickly on social networks, motivating comments from various nationalities.
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Social networks influence trade decisions
The impact of social networks on product distribution is increasingly evident. Content creators, such as FlorissPop, can mobilize thousands of people with a publication. The appeal to the return of the cookie salama has already generated public debate. However, there has not yet been any official response from the Mercado.
The brand may consider the possibility of introducing the product again in Spain if the demand continues to increase. Cases like this show that consumer power is gaining expression through digital platforms. Emotional connection to products plays an important role in these decisions.
Sweet with emotional value
O cookie salama It is not only a dessert, but also an affective link with the past. Many consumers associate it with childhood, family and their cultural roots. The presence of the candy on the Portuguese shelves brought back these memories to many users.
Despite being marketed as a “chocolate salami”, the taste is determined mainly by the pieces of crackers and dried fruits. This combination gives it a recognizable texture for those who grew up with the traditional version. The name may vary, but the taste remains virtually unchanged.
Tradition that crosses borders
The circulation of traditional revenues between countries has become more frequent due to globalization and migrant communities. Products like this end up being adopted by different cultures.
Chocolate salami is an example of how a recipe can gain new designations, but maintain its essence. In Portugal, it has become popular and is available on various commercial surfaces.
Florisspop gave visibility to this culinary connection between Portugal and Romania. His video generated a moment of cultural sharing and a reflection on the food supply. Gastronomy remains a bridge between peoples and memories.
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