Disclosure happens shortly after the US President report that he was talking to the drink giant about change in revenue
It released it on Monday (22) that will launch a version of soda sweetened with sugarcane sugar produced. This announcement happens after the US President, to say that he wanted to change the recipe for the beverage giant, exchanging the current corn syrup for sugar cane. The American representative wrote on social networks that he has “talked to Coca-Cola about the use of real sugarcane sugar in the Coca in the United States, and they agreed to do that.”
In a second quarter result report, Coca-Cola said that “as part of its continuous innovation schedule, the company plans to launch, in this fall, a product made with US sugarcane to expand its Coca-Cola brand product line.” According to NBC American TV, CEO of the drink brand, James Quincey, said the company already uses sugarcane sugar on its tea, lemonade, coffee and Vitamin Wate lines.
The world’s largest sugar producer and the second largest US supplier, after. Here, Coke is sweetened with sugarcane sugar, as in Mexico and in several European countries. According to the company, the drink will now be made with sugar produced in the country itself.