Nicole Cavalheiro and Kayo Sequeira won the elite Team Show this weekend, an event that, in the format of a “reality show”, made 16 people – counted between the categories “Lifestyle” and amateur athlete – take a body of bodybuilding and present the best version of their physique to the audience.
Before the potential future athletes performed, the viewers who attended the Cásper Líbero Theater on the afternoon of last Saturday (6) were able to follow music and “stand-up” performances by the Baccarelli Institute and humorist Igor Guedes.
The artists opened the event with several works. Following, the imitator and digital influencer had jokes and interacted with the public until the competitors could introduce themselves.
All other participants of the event had their progress registered on the Max Titanium channel (which promoted the project) on Youtube for 120 days.
Supley Group Marketing Director Lucas Bueno states that there was a curator of approximately five months to decide which names would be selected for the initiative and, consequently, mentored by the brand’s most renowned bodybuilders.
Still according to Bueno, the idea of putting “real people” at the center of the event makes “the public responds well because they see” in these competitors.
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