The singer Britney Spears43, once again attracted attention on social media after participating in a “slumber night” with sisters Kim and Khloé Kardashian in Hidden Hills, California.
According to Radar Online, it was part of a strategy by businesswoman Kris Jenner, 70, to convince the eternal pop princess to return to the spotlight.
According to the tabloid, the matriarch of the Kardashian/Jenner family sees Britney as a longtime friend, but also a business opportunity.
Sources consulted by the website claim that the entertainment industry mogul would be willing to invest heavily to reposition the star as a highlight in the mediaafter the years when , Jamie Spears. The publication also points out that the businesswoman believes that the singer’s image remains highly profitable.
According to Radar Online, Britney accepted the proposal and was receptive to the project. The idea, however, would not only be to revive the artist’s musical career, but also to boost the audience for the reality show “The Kardashians”, shown on the Hulu platform.
According to informants, Kris wants Britney’s presence on the program, believing that this would give new life to the format, whose audience is falling.
The relationship between Britney and the Kardashian family is long-standing. In the video that the singer published on her Instagram, she stated that she felt welcomed and praised her sisters.
