This week, in New York, JBS presented its growth strategy for the coming years and reinforced its commitment to higher value-added products, gains in operational efficiency and strengthening brands. During the meeting with investors, the company also announced a reduction of approximately US$400 million in investments planned for 2026, amid a scenario of greater attention to financial leverage.
During the event, the company highlighted that it will continue to focus its efforts on expanding more profitable segments, such as processed foods, ready-to-eat products and private brands. According to the company, this strategy has been applied in different business units around the world, including beef, poultry, pork and egg operations.
In the United States, JBS acknowledged the country’s smaller herd, but stated that industrial optimization measures and productivity gains should contribute to improving the operation’s results. Among the actions adopted is , in Pennsylvania, in addition to the integration of operations and expansion of the share of cuts and products with greater added value.
In the North American pork division, the company highlighted an investment of US$ 170 million in a sausage production unit in the Perry region, in the state of Iowa. The project should be completed in January 2027 and is part of the strategy to expand presence in higher margin segments.
Seara was also identified as one of the group’s main growth vectors this year. The company reported that it has already invested R$10.2 billion in the operation between 2021 and 2025, increasing production capacity and expanding participation in markets such as frozen pizzas, . The company also stated that gains in efficiency and innovation are already beginning to be reflected in increased volumes and profitability.
In Brazil, JBS highlighted the potential for growth in beef production with productivity gains. The company estimates that it can increase weekly processing from around 200,000 to 230,000 heads using the existing structure, without the need for significant new investments.
The company also reinforced the importance of Brazilian protein exports, especially chicken and pork, and sees opportunities for expansion in Middle Eastern markets. One of the highlights is the investment of US$150 million in Oman, a project that could generate annual revenue of up to US$1.5 billion when operating at full capacity.
