Next Sunday (15), the 98th Oscar ceremonywhich rewards the greatest highlights of cinema. Before the event, the nominated stars will walk the red carpet, showing off looks and accessories that, for the most part, are borrowed.
In an interview with Reuters, Sally Morrison, leader of Natural Diamonds De Beers Group, explained how the jewelry business works, which she reported to be very “complicated and subtle.”
“Normally, we hear from a lot of designers. They tell us, in general, what they’re looking for – shapes, silhouettes, maybe color palettes,” he says.
Afterwards, she further explains that they send images of pieces saved for the and that have not necessarily been seen that year. “They look at them, they select them. But, you know, a lot of times we don’t know until the person is actually on the carpet what was chosen. So it’s a pretty stressful time of year for us, but also super exciting.”
In her speech, the expert also explained that, on the Oscars red carpet, inventive and creative use of jewelry is always expected.
“We saw a lot of pins worn in the hair. We also saw, for example, Riviera diamond necklaces woven into the hair, almost like a little hair band, but very fresh, very modern, but also, you know, with great power on the red carpet,” he says.
To exemplify the creative use of jewelry, Morrison also mentioned the accessory used by the singer. On that occasion, she wore a diamond necklace, but with it hanging on her back. “This is again something new. It’s fresh, taking just more classic jewelry but using it in a much more creative way,” he adds.
Regarding what to expect from men’s accessories, the expert also mentioned that creativity must also be present. “I think we’re going to see more of this, men being more creative with what we consider classic diamond jewelry,” he explains.
Follow the Oscars in the live special on CNN Brasil
CNN Brasil is live with Mari Palma and Elisa Veeck on TV and YouTube, following all the events of the 2026 Oscars. The duo, alongside influencers and artists, such as Giovanna Lancellotti and Silvero Pereira, are commenting on the awards and the red carpet.
*With information from Reuters
