Publicist Eduardo Fischer must take over the political marketing of the senator’s presidential campaign (-RJ). He will replace Marcello Lopes, known as Marcellão, a friend of the pre-candidate, who officially left the role to dedicate himself to his advertising agency, Calix.
Fischer is considered one of the most renowned publicists in the country, but he does not have much experience with political campaigns, only in the commercial area.
He was in charge of campaigns for large Brazilian companies, such as Brahma’s “number 1” action during the 1994 World Cup.
In practice, the departure is related to the crisis experienced by the campaign since information was released about Flávio’s close connections with banker Daniel Vorcaro.
The assessment of campaign members is that it was bad and worsened the crisis regarding the Bolsonarista.
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