O InfoMoney, 2026 began maintaining the strong pace that marked the end of last year. In January, the portal reached 16 million unique users — the second consecutive monthly record.
During the period, the platform registered 43 million pageviewsi.e. page views on the website. For comparison purposes, in December there were 37.5 million, in addition to 14.2 million unique users.
The numbers for the first month of 2026 reinforce the positioning of InfoMoney as an absolute leader among the main websites focused on economic and financial topics.
“This second consecutive audience record comes in a particularly challenging context for the market, in which many publishers face a drop in traffic or difficulty in maintaining their historical levels”, says Flávio Moreira, the portal’s content director. “The growth of InfoMoney shows that a consistent strategy, focusing on relevant content, editorial depth and intelligent distribution, generates results even in an adverse scenario.”
It is worth remembering that, at the end of 2025, the portal reached 25.57% of market share (market share), the largest monthly audience ever recorded by the brand. The second place among the largest audiences in the segment had, in December, 13.57%, while the third place had 10.24%.
In addition to expanding your competitive advantage, the InfoMoney maintained a sequence of historic results throughout 2025, accumulating seven audience records in the period.
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In 2026, in addition to the numbers of unique users and pageviews January, the site also boasts important achievements for the financial market — and, mainly, for investor decision-making. See some of them:
Outliers InfoMoney Awards
A considered the “Oscar of Assets”, held its second editionconsolidating itself as the main initiative to recognize excellence in the Brazilian investment fund industry.
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Created by InfoMoneythe award aims to highlight managers and funds that presented differentiated performancecombining consistency, management quality and adherence to strict technical criteria. The purpose of the award is to go beyond simple one-off profitability, valuing sustainable results over time and good management practices.
Overall, Bradesco Asset, Itaú Asset and Kinea Investimentos were the managers with the most appearances on the podium, with four appearances each across the categories. Kapitalo followed, with three.
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Top Employers Institute
Also in January, InfoMoney became the official partner of Top Employers Institute for the exclusive dissemination of the certification of companies with the best human resources practices in Brazil.
The partnership marks the rapprochement between the portal and the main global authority in certifying excellence in people management, expanding the reach and visibility of one of the most relevant recognitions in the corporate world.
Certification is awarded based on an international data-driven methodology that evaluates more than 250 human resources practices.
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The process analyzes dimensions such as leadership, people strategy, learning, talent attraction and development, well-being, diversity and inclusion, employee experience, governance and sustainability, based on comparable global benchmarks.
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