is optimistic about the future of journalism. Editorial Director of Sheet Since March 2019, he has not seen artificial intelligence as a threat to media outlets. On the contrary.
“I think that these successive technological developments, in the case of journalism, only reinforce the profession”, he states in the course, available to subscribers on the website.
In your classes at , the Dávila presents two arguments to support his point of view.
The first of them is that, in his view, the advancement of technology will make journalism increasingly relevant — whether to combat fake news, which is produced and distributed with increasing speed, or to feed artificial intelligence agents, which depend on updated and correct information to generate useful results for users.
“The more disruptive the technology is in this aspect, the more valued will be the journalist who knows how to separate fact from fake and publish the fact”, says the Editorial Director of Sheet.
The second argument is historical: “Technological innovations [sempre foram] well answered by professional journalism”, says Dávila.
He cites, for example, the invention of Gutenberg’s movable type press, in the 15th century, which popularized the press, and the arrival of the telegraph, in the 19th century, which boosted the best-known structure of journalistic text (direct style and with the most relevant information right at the beginning).
“Artificial intelligence is another step in this evolution of journalism.”
To watch Sérgio Dávila’s classes and other knowledge streaming content, you must be a CasaFolha subscriber.
It is possible to link to the platform via the address. The subscription, with a promotional discount of 67%, costs R$ 19.90 per month in the annual plan (R$ 59.90 without the promotion) and includes unlimited access to all news from Sheet on the website and in the mobile and tablet app.
Who is already a subscriber to Sheet you don’t need a new subscription. Just upgrade for an additional R$10 to the newspaper plan at .
In total, there are already 35 exclusive courses led by great personalities in different areas of knowledge, such as filmmaker José Padilha, , chef Helena Rizzo, , Monja Coen, , and writer Ruy Castro, .
Additionally, new content is added every month to the platform. For example, there will be a live class with the mental health leader at COB (Brazilian Olympic Committee). On the 23rd, the course “The power of memory: techniques and fundamentals”, with the journalist, PVC, premieres.
In Sérgio Dávila’s classes, he teaches how the newspaper’s investigation and editing process works, lists the ethical principles of the profession and explains what it means for a communication vehicle to be pluralistic, critical and non-partisan, such as Sheet.
He also talks about what is expected of a good journalist nowadays. Characteristics such as language proficiency, ability to cultivate sources and reading habits remain necessary, according to the Editorial Director of Sheet.
“What is new is the quality of this journalist’s interaction with the various artificial intelligence agents”, he states. “If you master this language, if you know how to make prompts, if you know how to surround the field of action of artificial intelligence in order to get what you need to get, you will be a good journalist.”
How to subscribe to CasaFolha
To subscribe to the platform, simply go to . The subscription, with a promotional discount of 67%, costs R$ 19.90 per month in the annual plan (R$ 59.90 without the promotion) and includes unlimited access to all news from Sheet no site e no app.
Anyone who is already a subscriber to the newspaper can upgrade under special conditions to have all CasaFolha content available. Just access .
