When Asha Sharma took over as CEO of Xbox, she was initially met with a wave of skepticism. In an industry that reacts sensitively to changes in leadership, she was viewed critically by the community: In the male-dominated gaming scene, this is of course also because she is a woman who apparently had little to do with gaming before. Many took this as an indication that Xbox was moving away from its gaming roots, disappearing somewhere in Microsoft’s corporate structure and continuing to lead a shadowy existence.
