Do you know the “Dead Internet Theory”? If not, here’s a little crash course. This theory first emerged in conspiracy circles in 2016 and basically states that the majority of automated, algorithmically controlled content is now being published on the internet. As is often the case, a kernel of truth, increasingly generated content, was used to make a far-reaching claim. However, it did not find wide distribution. However, that changed with the emergence of modern language models such as LaMDA (later Gemini), ChatGPT and Co.