Esportes da Sorte obtains license to operate betting in Brazil

by Andrea
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Sponsor of teams such as Corinthians and Palmeiras for women regularizes operations with grant payment of R$30 million

Esportes da Sorte had its injunction request granted last Sunday (12 January 2025). bet, which sponsors clubs such as Corinthians, Bahia, Grêmio, Ceará, Náutico, Santa Cruz and Palmeiras, paid 30 million reais to obtain the federal license and operate throughout Brazilian territory. The information was initially released by Fred Azevedo, former Casino director and influencer, and confirmed by Poder360.

The contract between Esportes da Sorte and Corinthians was at risk due to the company’s regularization only in the State of Rio de Janeiro. Now, bet has obtained the definitive license and will maintain the contract with the São Paulo team. It is worth noting that the company is responsible for paying part of the salary of Memphis Depay, one of the most expensive players in Brazilian football.

Esportes da Sorte and Pixbet, which sponsors Flamengo, were left out of the initial list of companies authorized to operate in the country. Both bets were licensed with Loterj (Rio de Janeiro State Lottery), but were not listed.

Pixbet received provisional authorization to operate throughout the Brazilian territory, according to a decision published in the DOU (Official Gazette of the Union) on Tuesday (07.Jan.2025). Betvip, current master sponsor of Sport Recife and brand of the Pixbet group, still faces the same problem of lack of regularization.

The came into force from January 1, 2025. Companies must follow a series of requirements to operate, including the mandatory use of domains with the suffix “.bet.br”.

Announced, on December 31, 2024, a list of bets authorized to operate in the country, as published in the Official Gazette of the Union. The authorizations were granted through ordinances that establish the validity of the operation of these companies for a period of 5 years. To operate, each of the 14 companies that received definitive authorization paid a grant of R$30 million. These companies represent 30 websites authorized to operate on a regular basis.

O Poder360 contacted Corinthians, who stated that they had not yet been officially informed about the case and were awaiting a position from Esportes da Sorte.

O Poder360 also contacted Esportes da Sorte, which released a note stating that “you have already paid for the grant and your website will soon be transitioning to the new domain www.esportesdasorte.bet.br, in accordance with the normative instruction of SPA/MF nº11 for the use of the registration.”

A note to them:

“Grupo Esportes da Sorte informs that it is authorized to operate nationally under license 030/2024 from SPA/MF. The decision confirms that the company, from the beginning, complied with all legal and regulatory rites established by legislation and its respective ordinances.

The group also highlights that the reason for the administrative rejection was considered illegal by the federal court and that it has already paid for the grant and its website will soon be transitioning to the new domain www.esportesdasorte.bet.br, from in accordance with SPA/MF normative instruction nº11 for the use of the registry.

In view of this, Grupo Esportes da Sorte reaffirms its commitment to regulating the sector and responsible gambling, aiming to protect the interests of civil society, generating jobs, income and in favor of the economic, social and cultural development of the country.”

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