In 2 years, the number of companies operating in the industrial area that use AI technology (Artificial Intelligence) more than doubled: presented a 163%jump. The quantity went from 1,619 in 2022 to 4,261 in 2024.
In the 1st semester of last year, 41.9% of industrial companies surveyed made use of AI, while this brand was 16.9% 2 years ago.
The finding is in the (semiannual innovation research), released this week by IBGE (Brazilian Institute of Geography and Statistics). The survey was made with a sample of 1,731 companies in the industrial area, in a universe of 10,167 companies with 100 or more employees.
The survey was funded by ABDI (Brazilian Agency for Industrial Development), a non -profit Brazilian organization. The study had technical support from UFRJ (Federal University of Rio de Janeiro).
IBGE thematic research manager, Flávio José Marques Peixoto, associates the advance of AI with the greatest use of so -called generative IAS. “Those that create content, text, images“, These.
It contextualizes that, between the two surveys, there was the launch in November 2022 and the diffusion in 2023 of ChatgPT, AI software that simulates conversations and creates content. “I would say that it is related to this larger increase, this availability”He said.
Flávio Peixoto listed a number of other forms of artificial intelligence that gained space in industrial companies, such as data mining, speech recognition, image process, GLN (natural language generation), machine learning (the call machine learning), the automation of processes and workflows.
“One that is particularly interesting in industry is predictive maintenance, use of AI within the production system, in the physical movement of machines, decision making, means that”He said.
Business profile
IBGE has identified that AI use becomes more common as the size of the company increases. In businesses with 500 or more employees, 57.5%of companies use AI, surpassing the brand of companies from 250 to 499 employees (42.5%) and with 100 to 249 workers (36.1%).
Within the companies, the areas that used the most were administration (87.9%) and marketing (75.2%).
IBGE has mapped the areas of activity in which AI is most present. At the top of the ranking are:
- Computer, electronics and optical equipment: 72.3% use;
- Machines, appliances and electrical materials: 59.3%;
- Chemicals: 58%.
Of the 25 branches surveyed, the 3 with the least use of AI are:
- Smoking: 22.9% of companies use;
- Leather: 20.7%;
- Maintenance, repair and installation of mechanisms and equipment: 19.2%;
Advanced digital technologies
The study reveals that 89% of industrial companies (9,054) use some advanced digital technology.
In addition to AI, IBGE raised the adherence of companies to 5 other advanced technologies. All had greater penetration than AI and only two are used by more than half of the companies:
- cloud computing (paid service): 77.2%;
- Internet of things: 50.3%;
- Robotics: 30.5%;
- Big Data Analysis (Software to collect, process and analyze Megados): 27.8%;
- Additive Manufacturing (3D printer): 20.3%;
- IA: 41,9%.
The sectors with the highest use of digital technology were:
- Other transportation equipment: 98.3%;
- Machines, appliances and electrical materials: 97%;
- Printing and breeding of recordings: 96%.
And the less use sectors were:
- Smoking: 77.8%;
- madeira: 76,2%;
- Cellulose, paper and paper products: 73.5%.
The researchers were able to map that 20.8% of companies used only one advanced digital technology, while 27.3% used two. Only 5% of companies combined the 6 technologies.
The most used by the business that used only one technology was cloud computing, with 64.5% of companies.
Benefits affected
Pintec sought to know from entrepreneurs what were the benefits achieved with the use of digital technologies. Nine out of 10 companies cited increased efficiency, and less than half listed entry into a new market.
- Increased efficiency: 90.3%;
- greater flexibility in administrative, productive and organizational processes: 89.5%;
- Improved relationships with customers and/or suppliers: 85.6%;
- greater effectiveness in market service: 82.9%;
- higher development capacity for new products or services: 74.7%;
- Reduction of environmental impact: 74.1%;
- Entry into new markets: 43.8%;
- Other: 1.5%.
Motivation
In investigating what motivated companies to join technologies, IBGE noted that 88.6% responded to an autonomous strategic decision. To 62.6%, the reason was the influence of suppliers and/or customers. Practically half of them (51.9%) listed the influence of competition, while 28% pointed to the attractiveness of support programs, whether public or private.
Despite the increased attractiveness of incentive programs (in 2022, it was a response of 26%), “few companies (9.1%) benefited from public support programs”Ibge stressed.
Matter of survival
For analyst Flávio Peixoto, the result is an indication that, more than gaining new markets, the adherence of companies to advanced digital technologies is a need for survival in the environment where they already operate.
“When you often have this demand from suppliers and customers to migrate, to use certain types of technologies that are integrated, especially in logistics, in the process of supplying this chain, or the company does this movement or will be excluded, will no longer be part of this chain”He said.
The researcher cited the example of the auto industry. “The customer places an order on the tip, this reflects in the whole chain, but this only happens if the technologies are really being used more integrated“, These.
Cost and labor
In the universe of industrial companies that use advanced digital technologies, 78.6% of them informed researchers that the high costs of technological solutions made adoption difficult. The lack of qualified personnel was informed by 54.2%.
Among the companies that do not use technologies, the main impediment factor was also the high costs, pointed out by 74.3% of companies. The lack of qualified personnel was also the 2nd most appointed justification (60.6%).
Less teleworking
IBGE researchers identified that in 2 years, the percentage of companies linked to industrial activities that adopted teleworking has fallen. In 2022, 47.8% of companies had the work regime. In 2024, the percentage went to 43%, representing 4,357 companies.
Telework was more common in companies with 500 or more employees (65.3% of them). In the contingent of workers between 250 and 499 people, the level was 39.1%, surpassing the business that had between 100 and 249 employees (36.3%).
In companies dealing with administration (94.6%) and marketing (85%), teleworking was more frequent. At the other end, they were production sectors (35.5%) and logistics (51.7%).
With information from .
