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Google announces its biggest project ever in Germany. Startups were part of the reason, contra Paddy Cosgrave.
A Germany it is no longer the attractive country it used to be. Companies don’t want energy priceswhich are very high at this stage, and prefer to move away from bureaucracy excessive.
It is precisely for this reason, highlights that this news is so relevant: Google plans to invest 5.5 billion euros in Germany in the coming years.
The company itself made the investment: valid until 2029, it will be made in infrastructure and offices in Germany, including a new data center in Dietzenbach (Hesse). The data center that already exists in Hanau will be improved, the offices in Berlin, Frankfurt and Munich will be expanded.
Google also detailed its first heat recovery project in Germany, in addition to local professional training and wetland protection initiatives. Will invest in clean energy.
According to Google accounts, they will be generated 1.016 billion euros for GDP of Germany and will be created 9,000 jobs until 2029.
And the biggest project ever of Google in Germany.
The president of Google Germany, Philipp Justus, justifies the company’s choice: “We observed a high demand for cloud services and artificial intelligence – from companies listed no DAX (bag) until medium-sized companies and startups. We want to meet this demand. Despite the difficult years, Germany has great potential.”
Justus thus highlighted the role of startups in this high demand and, consequently, its importance in Google’s investment.
In other words, it contradicts what Paddy Cosgrave said the day before, at the opening of the Web Summit in Lisbon: “Unfortunately, for the first year, the number of German startups at the Web Summit has decreased”, suggesting that the power of Germany’s startups is waning.
For the Minister-President of the state of Hesse, Boris Rhein, this billion-dollar investment from Google is a “vote of confidence in Germany as a place for business.”
“We are one of Europe’s most important digital and data powerhouses and one of the strongest locations for data centers,” continued Rhein.
The president of Google Germany and the minister-president admit that energy prices are a disadvantage. “We need to offset it with other advantages: excellent transport links, faster broadband and data infrastructure, investments in science and research and openness to international experts.”
“And we must deepen research into the supply of electricity of the future — for example, laser nuclear fusion — to make energy cheaper in the long term,” continued Boris Rhein.
Nuno Teixeira da Silva, ZAP //