Startups: After raising R$31 million, BUSUP acquires the Spanish company IOMOB

BUSUP, a global corporate mobility management platform, has just announced the acquisition of the Spanish startup IOMOB, specialized in integration and management of different mobility services. The value of the deal was not disclosed.

This is the first acquisition in BUSUP’s history and marks an important step in the strategy of expanding its operations beyond corporate chartering. With the operation, the company begins to incorporate IOMOB technology into its ecosystem, with the aim of integrating different modes of transport into a single platform.

According to Danilo Tamelini, co-founder and president of BUSUP in Latin America, today many companies need to deal with multiple applications to manage employees’ movements – such as on-demand transport apps, car rental, shared rides, charters and public transport -, which makes the operation more complex.

“Organizations no longer want employees to have five or six different applications for mobility,” says Danilo. According to the executive, the decision to pursue an acquisition came from growing customer demand for more integrated solutions, capable of concentrating all travel options in a single environment.

IOMOB developed a technology based on APIs that allows the integration of different mobility services – a feature seen by BUSUP as complementary to its strategy. The two companies already shared investors, which facilitated initial conversations.

“What caught our attention about IOMOB was the fact that it had already developed a kind of super app, with the necessary APIs to integrate other players and modes of transport”, explains Danilo. “The acquisition accelerates our transformation to offer a broader range of options to customers, connecting the best mobility services under a single umbrella”, he adds.

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Post-acquisition life

With the conclusion of the M&A, the IOMOB brand ceases to exist and becomes fully incorporated into BUSUP. The leadership of the Spanish startup left the operation, and only two developers were retained to support the technological transition process.

Despite the announcement, integration will not be immediate. BUSUP’s expectation is that the first functional version of the technology will only be available in 2027, initially in the testing phase with some customers.

According to Danilo, the integration work should begin between the third and fourth quarter of 2026. Until then, the company continues to prioritize other internal projects. In 2026, BUSUP’s focus is on operational efficiency, with investments in system improvements and the use of artificial intelligence to automate processes and reduce costs.

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The path to new M&As

The purchase of IOMOB inaugurates BUSUP’s inorganic growth front. According to Danilo, new acquisitions are already part of the company’s strategic planning, especially in the context of a future Series B round, scheduled for 2027.

About six months ago, the startup raised €5 million (R$31.5 million) in a Series A round led by Spanish fund Bonsai Partners. In total, BUSUP has already raised approximately R$114 million.

Priority markets

Currently, BUSUP operates in countries such as Brazil, Spain, Portugal, Mexico, the United States and Colombia. Brazil remains the company’s main market, representing around 60% of global operations and already acting as a cash generator.

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On a consolidated basis, the company closed the last quarter with positive EBITDA and plans to keep this indicator in the black until September 2026, when it hopes to start generating cash on a global level.

For this year, there are no plans to enter new countries. The expansion strategy is mainly concentrated in the North American market and Mexico, considered markets in the growth and scale gain phase.

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