A CNN Brazil It is the journalism brand that Brazilians trust most. This is what the Digital News Report 2026 annual report produced by University of Oxford and by Reuters Institute for the Study of Journalismlinked to one of the most respected news agencies in the world.
According to the survey, 62% of those interviewed consider the news published by the CNN Brazil — a higher number than that of traditional vehicles, including Globo, which appears with 55%.
Public trust consolidates the company’s prominent position CNN Brazil in the Brazilian media market at a time of profound transformations in information consumption.
In addition to the higher credibility index, the CNN Brazil it also recorded the lowest rejection rate among the vehicles analyzed, with only 17% distrustful, with the remaining 21% declaring themselves neutral.
The result gains weight given the scenario outlined by the study itself. In its 15th edition, released this Tuesday (16), the report shows that trust in news reached the lowest level in ten years in the world, falling to 37% globally — the lowest level since the survey started measuring the indicator, in 2015.
Brazil recorded the biggest drop in confidence in 12 years: the index went from 62% in 2015 to 36% currently.
Innovation in coverage
With just over six years of operation, on air since March 2020, the CNN Brazil built a program anchored in facts.
Leadership in reliability coincides with strategic movements of the CNN Brazil to diversify and expand its operations.
The broadcaster launched new verticals and infrastructure this year, consolidating a movement that began in 2024 with the launch of the financial news channel CNN Money.
The brand’s digital strategy is also reflected in .
Currently, the CNN Brazil (TV) reaches 15% of respondents, while the platform CNN Brazil online is used weekly by 16% of respondents to consume news, demonstrating its multiplatform relevance.
“In a deeply challenging scenario, in which general trust in news in Brazil has reached its lowest level, leading this ranking has a very important meaning for us. It is a direct reflection of the tireless work, investigative rigor and daily dedication of all journalists and professionals in the CNN Brazil in the uncompromising search for quality information. Being the most credible vehicle in Brazil is not only recognition of our efforts, but the greatest incentive for us to continue providing independent, agile and essential journalism for society”, he states Virgílio AbranchesVice President of Journalism, Content and Operations at CNN Brazil.
