Halloween is becoming increasingly popular – Austrians are spending 90 million euros on the spooky event


Vienna – The coming days will once again be dominated by witches, vampires and pumpkins: the theme of Halloween is also becoming more and more important for retailers every year. “According to the current trade association Consumer Check, two thirds of Austrians plan to shop specifically for Halloween,” the trade association said. The average spending per person this year is 74 euros, says Rainer Will, managing director of the trade association.



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